We sell through 90% of the products we make, which is high for the industry average sell-through rate of just 60-70%.

Unlike most hat brands, we only make what we think we can sell. We produce in small batches, buying as close to demand as possible to prevent overproduction.

Every factory has a story. We seek the best from around the world to make our products.

100% of our suppliers are committed to a high degree of ethical conduct and environmental responsibility.

Each one has either been independently audited for social compliance or has agreed to our Cuyana vendor terms, which include compliance with local labor laws.

Keyone strives to use the most sustainable materials from farm to factory, and invests in new fabric innovations to ensure we’re reducing our impact on the planet.
100% of our assortment will be made from sustainably-certified materials.

Our goal is to keep our products in your wardrobe and out of landfills.

Intentional design is at the core of our fewer, better philosophy. When designing any product, we first ask ourselves whether it is timeless, functional, and versatile—an item that you will feel chic wearing year after year. But we don’t mistake basic for boring: all of our hat is created with elevated design details and functional purpose. We design so that you fall in love with what you wear.

While all our products are made with quality & longevity, wear & tear over time from frequent use is to be expected, and your beloved products can often be brought back to life with a small repair. In order to reduce waste, we can facilitate repairs and redesign for your Keyone hats

We pledge to achieve 100% carbon-neutral packaging by 2025.
While the majority of our shipping boxes and printed assets are made from recycled paper, we are striving to eliminate plastic and further improve the impact made on the environment in our packaging.